Wednesday, January 27, 2016

Contibute to WhatCulture?

I have given flack to WhatCulture in the past because their articles are ridiculous. Very rarely are they worth the time it takes to read them and they are cluttered with lists to try and get people to click on more pages. They don't provide the content that elevates video game dialogue. Not to say that creating Top 10 lists are bad. I've made a few over the years. Sprinkling them in on occasion isn't a bad thing, and can help prompt some interesting discussions/debates. But to only focus on lists isn't the type of gaming content that the community needs. If we expect for our hobby, our passions to move forward, gaming sites need to do the same.


Why am I talking about WhatCulture? Well yesterday they sent out a call to action to add more contributors to their website. It's a paying gig of .40 pounds for every 1,000 views your article collects. The current exchange rate puts that at .57 cents USD. While they state that top articles can click tens of thousands of views, that's only $5.70. Not exactly a money-making opportunity here.

I do want to encourage those who are looking to break into writing about games to consider the offer. As crazy as that may sound. It allows for your work to be on a public space and to obtain more feedback so you can improve and add this to a resume. But I also want to encourage you to not fall into the trap of making Top 10 lists. Or Top 20. Or Top 18. Or Top 7.

Those articles are too easy.

You can make a quick $.57 off them, but they won't provide the content or diversify your writing portfolio enough to be noticed by more credible gaming sites. And really, if your Top 10 article never hits 1,000 views, then you've wasted your time on a crap product.

The crazy thing is that WhatCulture does have non-list articles. Weird, right? They sadly don't get as many hits because the website pushes the lists to the fore-front to prompt for more clicks.

But this could be an opportunity for yourself and the gaming community to try and class up the place a bit. I doubt that the lists will go away, but throwing in some thought-provoking articles is what the gaming circle could use right now.

Hell, even I'm considering applying, knowing full well that I may not make a penny. And that's okay. It's about improving my work and getting more people to think about video games with a critical mind.

Even though I don't agree with how WhatCulture handles providing "gaming news" there are a number of people that do, and will jump on the opportunity. For those who are list-happy, at least consider throwing the community a bone and put out a thoughtful article once in a while, hm?

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